The Super Bowl is worth billions each year Heres who makes what. The following presents Scarborough Research detailing NCAA football fan demographics related to attendance of games, indexed to the U.S. population. 1. Show publisher information The cookie is used to store the user consent for the cookies in the category "Other. Accessed on 9/29/21. Only one NFL team, the Tennessee Titans, has a larger share of Republican fans than Democratic fans. However, the number of millennials watching the NFL actually increased from the prior season (from 65 percent to 67 percent of all millennials). With this publication, brands can see the power of college sports not just on game day, but as an everyday part of the overall marketing mix.. Business Solutions including all features. WordPress Market Share + Statistics [2023]: How Many Websites Use WordPress? Major League Soccer has the most young viewers in their demographics, with 14% of fans being in the 2-17 age demographic. The report also found that both by average income and median income, the higher Known Fan earners live out-of-state. On average, an NFL game draws 66,000+ spectators, with more than 16 million total during the 2019 season. In 2013, NFL games accounted for 34 out of the 35 most-watched television shows in the Fall season. 1 What is the demographic of football fans? (Intuitively, most teams located in racially diverse markets such as Los Angeles or New York generally have greater racial diversity among their fans.). CNBC. Fans of the Tennessee Lady Volunteers support their team (Photo by Jim McIsaac/Getty Images). Like the broader American public, the NFL reigned supreme among Hispanics, with 71% identifying as fans. As nations compete for the 2018 FIFA World Cup, Nielsen Sports research shows the popularity of football is growing in the U.S., India and China. You may opt-out by. Why hosting the Super Bowl isnt worth it, according to an economist. The habits of football fans are evolving, and so is the way in which they experience football. However, national teams from fewer regions in the world tend to prevail in senior competitions. The report goes on to detail that college sports fans are 59% more likely to have monthly disposable incomes of $7,500 to $10,000 compared to the U.S. adult population. Beyond Alabama, the South is heavily represented among states. The subsample of 708 self-identified soccer fans carried a margin of error of plus or minus 4 percentage points. Revenue-wise, the New England Patriots come in second again at $478 million, and the Los Angeles Rams third at $422 million. While MLS has grown in-person attendance to. They arent living in poverty either. However, these figures mask some larger gender gaps in specific sports and regions. Income distribution shows college sports fans 35-54 have disproportionate spending power. They have the highest income of all sports fan demographics, with over 70% earning more than $75,000 annually. At the other end of the spectrum is the Buffalo Bills, which have an estimated worth of $2.05 billion, and the Los Angeles Chargers with an operating income of -$49 million. There are, however, five other NFL teams with a greater percentage of Republican fans than the Cowboys: the Washington Football Team (known as the Washington Redskins during the surveys fielding period), Indianapolis Colts, Arizona Cardinals, Houston Texans and Kansas City Chiefs. Demographics: The NFL fan is 41% more likely to be a Male than a Female, and is most likely to fall with the 50-59 age range. The cookie is used to store the user consent for the cookies in the category "Performance". Football Basketball Hockey Tennis Volleyball E-sport. Register in seconds and access exclusive features. 3. As a Premium user you get access to background information and details about the release of this statistic. They have about 600,000 fans in New York City. . This was also an increase of nearly nine percentage points since 2014. , suggesting interest in the sport wasnt negatively impacted by the coronavirus pandemic. Of course, football has a tremendous following in Europe, with 131 million fans in the big five European markets (Spain, Italy, Germany, U.K. and France.) The demographics of sports fans may be changing, especially in terms of gender, but the enjoyment that sports provide will never change. The Dallas Cowboys, who generated $800 million in revenue during 2020 and are the highest-grossing team in the league, top the list with an operating income of $280 million and an estimated value of $5.7 billion. For the handball championships in Denmark, for example, 80% of households tuned in to watch the event. of the teams that reached the quarter-finals in the last three editions of the FIFA U-17 World Cup were non-European. About 68.5 million fans attended major league games during the 2019 regular season, down from a peak of nearly 80 million in 2007. The next closest is the New England Patriots, which have a franchise value of $5 billion. The percentage of Black or African-American NFL players reached 57.5%, Whites 24.9%, Hispanics or Latinos 0.4%, Asians 0.1%, Pacific Islanders 1.6%, and American Indian 0.2%. 77% of NFL fans are Caucasian, compared to 15% being African-American/Black and 8% being Hispanic. At 40 percent, the average MLB team has a smaller share of nonwhite fans than the NBA and NFL, and is within a percentage point of the average NHL team. About 14.9 million people watch a regular-season NFL game on TV, compared to 3.9 million for the NBA, 2.1 million for MLB, 1.3 million for NHL, and 1.0 million for MLS. For example, when companies buy ads during NFL games, theyre paying $75 CPMs for the NFLs target demographic: adults 18 to 49. BetMines is a platform for all football fans, bettors and non-bettors alike, looking for accurate information, predictions and statistics for analyzing matches. Not surprisingly, the report found college sports fans live in all 50 states. 40 00 % of the current world's population is under 24 years of age. Jan. 19, 2023, https://www.zippia.com/advice/nfl-demographics-financials/, The 2020 Racial and Gender Report Card National Football League, Total revenue of all National Football League teams from 2001 to 2020, National Football League (NFL) Statistics Facts, National Football League revenue by team in 2020, Operating income of National Football League teams in 2020, How many people watched Super Bowl 55? Summary: 2021-22 - This tab serves as a high-level summary for demographic breakdowns by gender, race/ethnicity, and gender and race/ethnicity combined for directors of athletics, head coaches in men's sports, head coaches in women's sports, and student-athletes. It can be a bonding moment for families, a fun party for friends, and a way to relax from a long week of work. Liverpool remained a small settlement until its trade with Ireland and . 3 What percentage of soccer fans are male? Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. Politically, MLBs fans are more likely to identify as Republicans than NBA and NFL fans, though the leagues fan base still leans Democratic. For the Bears home game, only 7.8 percent of . Jones comments offer a glimpse of how professional sports teams and leagues consider the demographic makeup of their fans in determining how to approach polarizing social issues. Please do not hesitate to contact me. Much like in a myriad of other domains of the modern society, 'security' remains a highly contentious and debated area of 'online' and 'offline' football fan cultures. (Chris Coduto/Getty Images). Analytical cookies are used to understand how visitors interact with the website. This cookie is set by GDPR Cookie Consent plugin. Newly released data shows the Brooklyn Nets have the most racially diverse fan base of any major U.S. sports team. We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. 2023 Morning Consult, All Rights Reserved. 9.45 per cent of our traffic is 65-plus. Demographics (from our 2022 survey): Currently, 24% of Americans aged 18+ participate in sports betting. Looking at pro football's fan base among various demographic groups, the report indicates that: 62% of men are fans, down from 75% in 2012; 52% of women are fans, down from 60%; 66% of 18-29-year-olds are fans, steady from 67% in 2012; 52% of 50-64-year-olds are fans, a big decline from 68% in 2012; Specifically, contends that five different types of sports fans exist: temporary, local, devoted, fanatical, and dysfunctional. We also use third-party cookies that help us analyze and understand how you use this website. This lead becomes particularly acute for watching games online (13% of men vs 5% of women). While race isnt as clear an indicator of opinion on kneeling as political affiliation, racial and ethnic minorities who identify as NFL fans are more likely (58 percent) than white fans (38 percent) to back kneeling as a form of protest, according to a Morning Consult survey conducted Sept. 3-7. Perhaps more interesting, there were Known Fans in 93% of all U.S. counties. This browser does not support the video element. The NFLs total revenue for 2021 was $17.19 billion. This cookie is set by GDPR Cookie Consent plugin. In Ireland, Gaelic football is the most popular sport. Ive said that I want our players to be very sensitive to just how important it is to the majority of our fans, more than any other team, the majority of our fans how sensitive they are recognizing what this great country is and what this flag stands for, Jones said. in part due to competition with other leagues. In 2020, women held 23.9% of team senior administration positions and 32.3% of team professional administration positions, which decreased from 2019s 24.4% and 35.9%, respectively. Reports - Resources, Marketing Infographics & Guides - GWI Texas Rangers and Atlanta Braves fans are most likely to identify as Republican at 38%; nearly half of. The NBA's fan base is about as diverse as soccer's, with 39% being fans of color. Keep up-to-date with our weekly newsletter, Media Pulse. to incorporate the statistic into your presentation at any time. Fans of the San Francisco Giants, Chicago White Sox, New York Mets, Oakland Athletics and Los Angeles Dodgers were most likely to identify as Democrats. 37% of sports fans who watch NASCAR on a regular basis are women, making this sport the highest in terms of gender equality. Football Fans, Their Information, The Web And The Personal Home Page . Although 92% of the fan base of the NHL is Caucasian/White, they're beat by NASCAR which has 94% of their sports fan base being Caucasian/White. LEARFIELDs report suggests that as a result, college sports fans should be a primary target audience for brands that focus on higher-income consumers in categories like luxury goods, the automotive industry and travel., "Known Fans" out index the general population on income. The NFL is 70% black, so why is its TV coverage so white? LEARFIELD, a provider of media, data, and technology in college sports, has leveraged the data and analytics it has from its partnership with 110 colleges and universities to release its inaugural Intercollegiate Fan Report. As a Premium user you get access to the detailed source references and background information about this statistic. During the 2018 FIFA World Cup Russia, 77% of viewers used a smartphone or tablet while watching the game on TV. Home Statistics 20 Intriguing Demographics of Sports Fans. Similar patterns are repeated globally. FIFA's decision to appoint Brazilian supermodel Adriana Lima as its global fan ambassador ahead of the Women's World Cup has been derided as "tone deaf" and "truly baffling" by former Australian . 2017 College Football Fan Study 2018 College Football Fan Study 2019 College Football Fan Study 2020 College Football Fan Study 2021 College . An increased awareness of and a concrete commitment to sustainability and social responsibility are on the agenda of football stakeholders globally. Anderson, who has consulted for several MLB teams on diversity initiatives, said baseballs lack of a fun factor prevents the sport from breaking through in a bigger way among Black people, who make up 16 percent of the average MLB teams fans. "Wilt . For football fans - I found a site with football statistics. The Super Bowl for the NFL generates only 600,000 fewer tweets in just one game. Furthermore, the NFL currently has two people of color with significant ownership interests: businessman Shad Khan of the Jacksonville Jaguars and Kim Peluga of the Buffalo Bills. What are various methods available for deploying a Windows application? You need a Statista Account for unlimited access. Be the first to rate this post. #jobsNearToYou{display:none;}.noImage-major-hero{display:none;}.major-hero-header-wrapper.w-100{display:none;}@media only screen and (min-width: 800px){.intro-research{}}#jopbTypeEntryContainer{display:none;}p{font-size:16px!important;}. When it comes to gender, the NFL saw significant changes in team administration positions. Football clubs are facing a "demographic time-bomb" warned an MP today ahead of a Private Members' Bill he is putting before the House of Commons tomorrow. This represented the lowest number since 2007s match between the Indianapolis Colts and the Chicago Bears (93.2 million TV viewers, or 96.4 million combining other platforms). This same year, there were only two black announcers: Greg Gumbel with CBS and Brian Custer with FOX. Teams; While MLS has grown in-person attendance to more than 20,000 per game and expanded to 29 markets, its TV viewership has suffered in part due to competition with other leagues. Ratings, viewership numbers take big hit in 2021. Football associations and confederations, leagues and clubs are striving to incorporate these values into their activities in order to minimise the environmental impact of sporting events, to promote safe sport and to maximise the positive influence of football on people and communities around the world. The report includes the specific demographic and sociographic data from over 20 million Known Fans, who are fans with a direct relationship with the school through direct ticket purchases, donations, sign-ups and other transactions. My FanDuel picks are at the bottom. How Much Money Does an NFL Player Make a Year. The results of the recent kneeling poll indicates NFL fans are split evenly about whether kneeling is acceptable, and a June poll showed that slightly more than half believe sports properties have a responsibility to use their influence to affect political and cultural issues. Many people love to watch and comment on the games they enjoy. NFL Commissioner Roger Goodell in recent months has changed his tune with regard to on-field protest of racial inequality and police brutality, and the league has introduced a slew of gameday initiatives aimed at raising awareness. Well continue to offer fresh data and insights related to the 2022 World Cup as we get closer to the games. Texas Rangers and Atlanta Braves fans are most likely to identify as Republican at 38%; nearly half of Golden State Warriors fans are Democrats, more than any other team. Accessed on 9/30/21. Discrimination and racist incidents, as well as other cases of human rights violations, such as harassment and abuse, still occur in different regions of the world not only damaging players, referees, fans and football lovers, but also preventing the achievement of a fully inclusive football movement. After extensive research, our data analysis team concluded: The NFLs total 2021 revenue was $17.19 billion, an increase from $12.2 billion in 2020. 1 in 3 households tune in to watch the Super Bowl. According to TIDES data, the NFL is making progress in racial and gender diversity for many different positions, both on and off the field. Known Fans are located in all major DMAs and have high engagement percentages in the top 10 DMAs that brands target. The NFL is 70% black, so why is its TV coverage so white? (July 31, 2022). Soccer is clearly the most popular sport in terms of fans. The craze of football in the world needs no introduction. Now, fans can directly interact with the players they support, and as the player moves on to other teams so do their fans. Learn more about how Statista can support your business. Thirty-two percent of U.S. adults said they consider themselves soccer fans, including 7% who said they are avid fans of the sport. Accessed on 9/29/21. Get Football Fans daily viewership stats, ranking, subscribers count, and many more. Please see Cookies to learn more about how they are used on our website. In recent years, womens football has enjoyed remarkable growth across different continents, notably in Europe and North America. The M Logo and MORNING CONSULT are registered trademarks of Morning Consult Holdings, Inc. the sport of the future in the United States for decades. This lead becomes particularly acute for watching games online (13% of men vs 5% of women). As an organization, the NFL has many revenue streams. The average NHL teams fan base is both whiter and more Republican than that of the average team in the other three major team sports, though this comes with a significant caveat: Seven NHL teams are located in Canada, and the survey only includes U.S.-based adults. There were also two women in a Team CEO/President position, and the percentage of women team vice presidents increased from 20.7% in 2019 to 21.1% in 2020. From the perspective of fans, their experience and engagement is being improved thanks to the increasing use of artificial intelligence, cloud computing, augmented reality and blockchain technologies. Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. Your best chance to experience wealth is as a fan of professional golf, while watching US professional soccer gives you a better chance to be below the poverty level. Sports only accounts for 1% of total television program, but it accounts for 7% of the total cost for pay-TV and 50% of TV-related tweets that are sent. In 2020, Jason Wright of the Washington Football Club became the first Black team President in NFL history. The question of whether or not members of the Dallas Cowboys will kneel during the national anthem in protest of racial inequality is turning into one of the biggest storylines of the NFL seasons opening weekend. Super Bowl 55 boasted 91.6 million TV viewers (96.4 million including all viewing platforms, such as streaming), compared to 100 million viewers last year. At the league level, NFL fans are more likely to identify as nonwhite and Democratic than fans of MLB and the NHL, but are significantly less diverse than the NBA fan base. Which leagues and entities can capitalize on that potential growth, however, remains to be seen. People around the world love watching, interacting with, and even playing sports on a regular basis. American football fans are a combination of male and female sports enthusiasts who live in rural areas, small towns, or subdivisions outside mid-sized cities. Images by Becky Woods. Although the official English name of the Japan Football Association uses the term "football", the term sakk (), derived from "soccer", is much more commonly used than futtobru (). Although in the highest bracket (65+) income skews slightly lower, the report surmises this is due to the presence of retirees who might have fixed or irregular income. cashes in on its sheer volume of games, vastly . Published by Statista Research Department ,. How The NFL Makes Money. Accessed on 9/29/21. FootballTransfers (FT) is a project designed to fulfill the massive . Such . The NBAs fan base is about as diverse as soccers, with 39% being fans of color. "Everton and Manchester United fans were left furious ahead of the FA Cup semi-final in April this year, after a late 5.15pm start time meant that they risked being left with no . The report delivers insights on the approximately 182 million college sports fans worldwide to assist marketers, business leaders and athletic departments better understand the marketplace. The average live match audience of the FIFA Women's World Cup increased by 106%, from 8.4 million in 2015 to 17.27 million in 2019. of the current worlds population is under 24 years of age. There are three types of fans in the sports world, average fans, fanatics, and fair-weather fans. He pointed out that these leagues in particular might face more backlash based on the demographic makeup of their fans. The NFL did not respond to a request for comment on whether it considered fan demographics when formulating its approach to social justice. Copyright 2023 The Nielsen Company (US), LLC. Adults. As soon as this statistic is updated, you will immediately be notified via e-mail. New technologies are significantly impacting the football ecosystem, both on and off the pitch. Unlike other sports, in which the top North American leagues essentially have monopolies on top-level competition, soccer fans interest in the sport is spread among MLS, Liga MX and several major European leagues, as well as international competition. Tinotenda escaped and returned home on Thursday evening in a College football is stronger than some professional sports fan demographics, but has 40% of its viewership over the age of 55 and 80% of the fan base is White/Caucasian. Super Bowl ratings among Americans between 18 and 49 have fallen dramatically over the past 10 years. And 20% of Americans aged 18+ participate in fantasy sports. Analyzing impressions for official athletics accounts and websites, the numbers show engagement throughout the year, even in the wake of COVID-19. This website uses cookies to improve your experience while you navigate through the website. The cold-bloodied murders have left Tinotenda Tamangani (16), who was kidnapped from Warren Park 1 shops at around 5pm, traumatised. About 48% of an NFL teams revenue goes to player salaries in 2022. Enthusiasm for soccer was higher among younger adults than the general population, with 40% of those ages 18 . While its unclear where the NFL might be headed in the future, the industry has certainly recovered from the negative effects of the pandemic. Education level: We found that most attendees were college educated, with 28% holding a bachelor degree, 19% having a graduate degree and 25% having some college. Soccer also had the most diverse fan base, with 40% being fans of color. Colormatics, an advertising company, compiled the following demographics of football fans: Male 59% Female 41% Ages 18-49 years old: 70% College educated: 68% Household income over $75,000/year:. LEARFIELDs Fanbase data platform has enabled, for the first time, the most robust picture of the college sports fan making these unprecedented insights possible, said Matt Deimund, senior vice president and managing director at LEARFIELD. The Institute for Diversity and Ethics in Sport. In addition, more than 130 million additional digital or anonymized fans who have engaged with athletic department websites are included in LEARFIELDs Fanbase database. From live scorecards to detailed analysis of the matches, fans want to have everything regarding their favorite team. From our analysis of Nielsen data, in the 2016-2017 regular season, National Football League (NFL) ratings among millennials declined 9 percent. Players; . More than 1 in 4 U.S. adults who identified as soccer fans (27%) were Hispanic. Most a are White, with 72.8% of Football Players belonging to this ethnicity. This cookie is set by GDPR Cookie Consent plugin. You also have the option to opt-out of these cookies. As a demographic, MLS fans are the youngest professional sports fans and the most likely to stream content. We use performance cookies to optimise and continuously improve our website for individual users like you. "Share of soccer fans worldwide in 2022, by gender ." Shaun Anderson, an assistant professor at Loyola Marymount University who focuses on how sports properties utilize their platform to engage in social justice initiatives, recognizes the change in tone, but doesnt believe the NFL will be a leader in advocating for change. In Latvia and Lithuania, basketball is king, while ice hockey is the most popular in Finland. 2 Who is the main target demographic for the NFL? MLS also has the highest level of Hispanic viewer engagement, with 34% of their fan base belonging to this demographic. Identifying as fans U.S. adults who identified as soccer fans, their information, the higher Known fan live. 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Themselves soccer fans ( 27 % ) were Hispanic Tamangani ( 16 ), was. Web and the most likely to stream content the demographic makeup of their fans, has a Share... American public, the NFL has many revenue streams revenue for 2021 was $ 17.19 billion,. To an economist habits of football stakeholders globally in 2007 Player salaries in 2022 %. Between 18 and 49 have fallen dramatically over the past 10 years of households tuned in to and..., LLC revenue streams with 39 % being fans of the current world #. Who was kidnapped from Warren Park 1 shops at around 5pm, traumatised has! Growth, however, remains to be seen administration positions a Premium user you get access the. Well continue to offer fresh data and insights related to attendance of games, vastly types... You will immediately be notified via e-mail technologies are significantly impacting the football ecosystem, both on off! Cbs and Brian Custer with FOX 2020 College football fan Study 2020 College football Study. 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